Hoping to convince more voters, Prime Minister Jens Stoltenberg (Labour) has pursued the job
as taxi driver in Oslo.
The “Taxi” was equipped with hidden cameras and the footage will be used in a new campaign video – if the passengers are comfortable with it. The newspaper
VG got to be part of the journey through the capital’s streets, which took place one afternoon in June. Some of the passengers were picked up randomly, while others had been told to meet
up without knowing that they were going to drive the country’s prime minister.
Stoltenberg was equipped with uniform, sunglasses and identification evidence from Oslo Taxi company. He was eventually revealed by the passengers, and several of the conversations revolved into politics.
– It is important for me to hear what people really think. And there is one place people really say what they think about most things, so it is in the taxi, said Stoltenberg .
Prime Minister’s drive to have carried signs that it is not often he sits behind the wheel. On one occasion he tried use the clutch in the car that had automatic transmission, and the result was a panic situation.
The taxi stunt was planned in collaboration with advertising agency Try, owned by Stoltenberg’s friend Kjetil Try.
Stoltenberg admits he was unsure when the idea was first launched, but says lessons that driver was a great experience and he almost felt bad when the footage was over.
Source: NTB scanpix / Photo Reuters /Norway Today